There is not such a thing as branding a destination, but otherwise a promotion that will be built based on a reputation from its people, its culture, and roots. And that is how the other nations will create a positive perception, which will then trigger the desire to visit it.

Bringing in some 23 years working along the domestic & International tourism trade, the company was founded by Enzo Avezum, whose carrier started up with international airline carriers in Brazil, going from the operational field to the sales and marketing area, shaping a deep understanding about travel agencies, tour operators, associations, segmented media channels, and so on. At the Brazil Tourism Board – EMBRATUR – started its new branch in Los Angeles from where carried out the promotion of Brazil for two years to the West & South region of United States.

Back to Brazil, he also gave the start up to the New Markets promotion in Scandinavia, Holland, Russia, India and the U.A.E, opening new opportunities to have the Brazilian vast tourism segments placed & explored within those markets.


I Tour was created bringing in a small and very consistent team & partners with specialization in different fields, such as social media, add agencies, P.R., B2B & B2C actions, and other tourism field related subjects, which means that the company can cover all the aspects that involves tourism promotion, representation, and branding.

The trade recognition of I Tour comes not only from delivering what it designs, but also by its integrity, having its doors opened with Brazil major players and all related partners in the field.